Privacy Policy – Daniel & Hulme (Leek) Ltd - Last updated: 21/05/25

At Daniel & Hulme (Leek) Ltd, we are committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, store, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR).

1. Who We Are
Daniel & Hulme (Leek) Ltd
66 Derby Street, Leek, Staffordshire, ST13 5AJ

01538 383339
hello@danielhulme.co.uk

We are a registered company providing estate agency services, including property sales, lettings, management, and marketing support.

2. What Data We Collect
We may collect and process the following personal data:

Identity Data – Name, date of birth, photographic ID
Contact Data – Address, telephone number, email
Tenancy or Property Information – Tenancy history, financial status, property preferences
Transactional Data – Offers, purchases, rents, deposits
Marketing Preferences – Communication choices, areas of interest

3. How We Collect Your Data
We collect personal data when you:

Register with us online, by phone or in person
Request a property valuation or viewing
Apply to rent or buy a property
Enter into a tenancy, landlord or vendor agreement
Subscribe to our newsletters or marketing updates
Use our website or social media channels

4. Why We Process Your Data
We process your data under the following legal bases:

Providing estate agency services: Performance of a contract
Tenant referencing and checks: Legal obligation & legitimate interests
Sending marketing updates: Consent
Responding to enquiries: Legitimate interests
Complying with AML, Right to Rent, and legal obligations: Legal obligation

5. Sharing Your Data
We may share your data with:

Utility providers, maintenance contractors, referencing agencies
Legal representatives, surveyors, and financial advisers
HMRC, regulatory bodies, or law enforcement (where required)
Software platforms we use to manage property data securely

We ensure all third parties respect your data privacy and comply with the law.

6. Data Retention
We will keep your personal data:

Only as long as necessary for the purpose it was collected
For a minimum of 6 years where required under tax or property legislation
You can request deletion or anonymisation where appropriate

7. Your Rights
Under UK GDPR Legislation, you have the right to:

Access your personal data
Correct or update inaccurate data
Request deletion (‘the right to be forgotten’)
Object to or restrict certain types of processing
Data portability (transfer your data elsewhere)
Withdraw your consent at any time (for marketing)

To exercise these rights, please contact us at hello@danielhulme.co.uk.

8. Data Security
We take appropriate steps to secure your personal data, including:

Password-protected systems
Staff training in data protection
Access restrictions
Encrypted communications where required

9. Marketing
If you opt in, we may send you property updates, landlord legislation news, or relevant offers. You can unsubscribe at any time by clicking the link in any email received from us or by contacting us directly.

10. Cookies and Website Usage
Our website uses cookies to enhance your experience. For more information, please see our [Cookies Policy].

11. Complaints
If you’re concerned about how we handle your data, please contact us first. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
www.ico.org.uk
0303 123 1113

12. Contact Us
For any questions about this Privacy Policy or to exercise your rights, contact:

Daniel & Hulme (Leek) Ltd trading as Daniel & Hulme Estate Agents
hello@danielhulme.co.uk
01538 383339
66 Derby Street, Leek, Staffordshire, ST13 5AJ